Alan Barnard
Adjunct Professor
Dr. Alan Barnard is one of the world’s leading Decision Scientists, Digital Twin and Theory of Constraints experts. He is CEO of , which he co-founded with Dr. Eli Goldratt, creator of the Theory of Constraints and author of The Goal; Dr. Barnard is also the CTO of Eternity Health AI; Advisor to a number of high tech AI and Digital Twin startups. In 2026, Dr. Barnard was appointed as Adjunct Professor at ÐÓ°ÉÔ´´ University’s School of Public Policy and Administration. Dr. Barnard has advised leadership teams at Fortune 500 companies like Microsoft, Tata Steel, ABB, Cisco, BHP, and Amazon Robotics across 70+ countries. He is the best-selling author of It’s Impossible… Unless? and From Fragile to Robust to Antifragile, and shares his research at .