  {"id":4852,"date":"2010-04-29T15:32:53","date_gmt":"2010-04-29T19:32:53","guid":{"rendered":"http:\/\/carleton.ca\/webservices\/?p=4852"},"modified":"2024-06-08T22:02:33","modified_gmt":"2024-06-09T02:02:33","slug":"whats-your-sites-iq","status":"publish","type":"post","link":"https:\/\/carleton.ca\/webservices\/2010\/whats-your-sites-iq\/","title":{"rendered":"What&#8217;s Your Site&#8217;s IQ?"},"content":{"rendered":"\n<section class=\"w-screen px-6 cu-section cu-section--white ml-offset-center md:px-8 lg:px-14\">\n    <div class=\"space-y-6 cu-max-w-child-5xl  md:space-y-10 cu-prose-first-last\">\n\n            <div class=\"cu-textmedia flex flex-col lg:flex-row mx-auto gap-6 md:gap-10 my-6 md:my-12 first:mt-0 max-w-5xl\">\n        <div class=\"justify-start cu-textmedia-content cu-prose-first-last\" style=\"flex: 0 0 100%;\">\n            <header class=\"font-light prose-xl cu-pageheader md:prose-2xl cu-component-updated cu-prose-first-last\">\n                                    <h1 class=\"cu-prose-first-last font-semibold !mt-2 mb-4 md:mb-6 relative after:absolute after:h-px after:bottom-0 after:bg-cu-red after:left-px text-3xl md:text-4xl lg:text-5xl lg:leading-[3.5rem] pb-5 after:w-10 text-cu-black-700 not-prose\">\n                        What&#8217;s Your Site&#8217;s IQ?\n                    <\/h1>\n                \n                                \n                            <\/header>\n\n                    <\/div>\n\n            <\/div>\n\n    <\/div>\n<\/section>\n\n<p>Although it would be great to have a dedicated person on your team whose main task it was to monitor the metrics on your website daily and spot any abnormal trends, this may not be realistic and is why Google Analytics offers this neat, new feature called <strong>Intelligence<\/strong>. Do not let the Beta version fool you as this feature is fully-functioning and monitors your web traffic to provide you with reports of daily, weekly, or monthly traffic abnormalities such as significant increases or decreases in visitor traffic, total page view, bounce rate or a change in the top landing pages. The alerts contain reports based on data monitored within a specific day, week, or month.<\/p>\n\n\n\n<p>There are two types of alerts: automatic and custom. Google Analytics creates automatic alerts whenever something significant happen in your reporting metrics. Based on an analysis of your site\u2019s historical data, Google Analytics will flag a metric that is either significantly higher or lower than your average reporting data for this metric. With a custom alert, you can configure an alert to tell Google Analytics what to watch for and it notifies you when it happens.<\/p>\n\n\n\n<p>Once configured, these custom alerts appear in your Google Analytics profile and you can select the option to have the alerts automatically sent to your Google email account. So instead of sifting through endless data, you can let the Intelligence feature do the work for you so you and your team members can focus on making strategic decisions for your site based on these new insights that may otherwise have gone unnoticed.<\/p>\n\n\n\n<h4 id=\"viewing-automatic-alerts\" class=\"wp-block-heading\">Viewing automatic alerts<\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li>To access the Intelligence      feature, from your Dashboard window, select <strong>Intelligence<\/strong> from the Dashboard sidebar menu. The Daily Alerts      view is displayed by default.<\/li>\n\n\n\n<li>Click on Daily, Weekly, or      Monthly Alerts to review the automatic alerts reported by Google      Analytics.<\/li>\n\n\n\n<li>Click on any of the green default alert bars below the overall graph on your Analytics Intelligence page. You&#8217;ll see details about the specific segment grouped by either dimensions or metrics so you can analyze the details for a specific day.<a href=\"http:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/Auto-Monthly-Alert-large.jpg\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4853\" title=\"Auto Monthly Alert 375\" src=\"http:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/Auto-Monthly-Alert-375.jpg\" alt=\"\" width=\"375\" height=\"286\" srcset=\"https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/Auto-Monthly-Alert-375.jpg 375w, https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/Auto-Monthly-Alert-375-320x244.jpg 320w\" sizes=\"auto, (max-width: 375px) 100vw, 375px\" \/><\/a><\/li>\n\n\n\n<li>Adjust the Alert Sensitivity slider to set the level      to view some significant alerts or, by setting it to high, all the alerts      GA created. It\u2019s a way to view more or less alerts in the report.<\/li>\n<\/ol>\n\n\n\n<h4 id=\"creating-a-custom-alert\" class=\"wp-block-heading\"><strong>Creating a custom alert<\/strong><\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li>To create a custom alert,      from the Dashboard window, select <strong>My      Customizations > Intelligence<\/strong>. The Manage Intelligence Alerts      window opens.<br><br><strong>Note<\/strong>: You can also access the      Create a Custom Alert option from the Intelligence automatic alerts      window.<\/li>\n\n\n\n<li>You can choose to select      or deselect the Automatic Alerts option to receive your reports via email,      and set the Default Alert Sensitivity levels as required.<\/li>\n\n\n\n<li>Select <strong>Create a New Alert<\/strong>. The Create a      New Alert window opens.<br><br><strong>Note<\/strong>: To use an alert Template,      select Alert Templates to expand the table and click on Copy to open the      template for editing in the Create an Alert window.<\/li>\n\n\n\n<li>Enter a name for the alert, the period in which Google Analytics will provide data, and the alert conditions required for your specific alert. For example, if you just launched a new student brochure on your site aimed at recruiting local students to your program, to determine whether your brochure was attracting the target visitors to your site, you would create an alert with the following parameters:<a href=\"http:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/Create-an-Alert-example-375.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4858\" title=\"Create an Alert example 375\" src=\"http:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/Create-an-Alert-example-375.jpg\" alt=\"\" width=\"375\" height=\"271\" srcset=\"https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/Create-an-Alert-example-375.jpg 375w, https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/Create-an-Alert-example-375-320x231.jpg 320w\" sizes=\"auto, (max-width: 375px) 100vw, 375px\" \/><\/a><\/li>\n\n\n\n<li>Click on the <strong>Create Alert<\/strong> button. The new alert      is displayed in the Custom Alerts table for your site profile.<\/li>\n\n\n\n<li>Use the <strong>Edit<\/strong>, <strong>Copy<\/strong>, <strong>Share<\/strong>,      or <strong>Delete<\/strong> options under the Action column to manage the reports as      required.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Although it would be great to have a dedicated person on your team whose main task it was to monitor the metrics on your website daily and spot any abnormal trends, this may not be realistic and is why Google Analytics offers this neat, new feature called Intelligence.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[117],"tags":[],"class_list":["post-4852","post","type-post","status-publish","format-standard","hentry","category-google-analytics"],"acf":{"cu_post_thumbnail":false},"_links":{"self":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts\/4852","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/comments?post=4852"}],"version-history":[{"count":0,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts\/4852\/revisions"}],"wp:attachment":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/media?parent=4852"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/categories?post=4852"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/tags?post=4852"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}