  {"id":19279,"date":"2023-05-09T11:16:22","date_gmt":"2023-05-09T15:16:22","guid":{"rendered":"https:\/\/carleton.ca\/webservices\/?p=19279"},"modified":"2024-06-25T16:04:03","modified_gmt":"2024-06-25T20:04:03","slug":"google-analytics-is-changing","status":"publish","type":"post","link":"https:\/\/carleton.ca\/webservices\/2023\/google-analytics-is-changing\/","title":{"rendered":"Google Analytics is Changing"},"content":{"rendered":"\n<section class=\"w-screen px-6 cu-section cu-section--white ml-offset-center md:px-8 lg:px-14\">\n    <div class=\"space-y-6 cu-max-w-child-5xl  md:space-y-10 cu-prose-first-last\">\n\n            <div class=\"cu-textmedia flex flex-col lg:flex-row mx-auto gap-6 md:gap-10 my-6 md:my-12 first:mt-0 max-w-5xl\">\n        <div class=\"justify-start cu-textmedia-content cu-prose-first-last\" style=\"flex: 0 0 100%;\">\n            <header class=\"font-light prose-xl cu-pageheader md:prose-2xl cu-component-updated cu-prose-first-last\">\n                                    <h1 class=\"cu-prose-first-last font-semibold !mt-2 mb-4 md:mb-6 relative after:absolute after:h-px after:bottom-0 after:bg-cu-red after:left-px text-3xl md:text-4xl lg:text-5xl lg:leading-[3.5rem] pb-5 after:w-10 text-cu-black-700 not-prose\">\n                        Google Analytics is Changing\n                    <\/h1>\n                \n                                \n                            <\/header>\n\n                    <\/div>\n\n            <\/div>\n\n    <\/div>\n<\/section>\n\n\n\n<div class=\"\" data-block=\"true\" data-editor=\"ckadg\" data-offset-key=\"1d2am-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"1d2am-0-0\">\n<p>We use Google Analytics to track how our ÐÓ°ÉÔ­´´ websites are performing. If you have logged in to analytics recently, you may have noticed a pop-up warning. It talks about the switch to Google Analytics 4 (GA4) occurring on July 1.<\/p>\n<h2>What is GA4?<\/h2>\n<p>GA4 is the newest version of Google Analytics. It is a big shift in how data is gathered and in how we think about web analytics. But the underlying aim is the same &#8211; to help you understand how people interact with your website. Then you can use that info to improve the user experience.<\/p>\n<p>GA4 collects data about visitors and then presents a variety of reports and charts. You can see things like where visitors are coming from, what they are looking at, and what they are doing on your site.<\/p>\n<h2>What do you need to do?<\/h2>\n<p>Click &#8220;No Thanks.&#8221;<\/p>\n<p>If you see this pop-up when you log in to Google Analytics, please click &#8220;No Thanks. &#8221; Then continue to view your analytics as per usual.<\/p>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"295\" src=\"https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/GA-warning.png\" alt=\"GA4 popup\" class=\"wp-image-19287\" srcset=\"https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/GA-warning.png 600w, https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/GA-warning-512x252.png 512w, https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/GA-warning-320x157.png 320w, https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/GA-warning-360x177.png 360w, https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/GA-warning-200x98.png 200w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<p>That&#8217;s it for now!<\/p>\n\n\n\n<p>DUC is currently working on the transition to GA4. In the meantime please continue to access your analytics as you normally would.<\/p>\n\n\n\n<h2 id=\"whats-next\" class=\"wp-block-heading\">What&#8217;s Next?<\/h2>\n\n\n\n<h3 id=\"consolidation\" class=\"wp-block-heading\">Consolidation<\/h3>\n\n\n\n<p>Our current analytics structure consists of many individual accounts, properties, and views. Best practices recommend consolidating accounts across the university. The new structure will bring everything together. This will allow for customized reports and dashboards to view data relevant to the goals of the university, departments, and units.<\/p>\n\n\n\n<h3 id=\"technical-implementation\" class=\"wp-block-heading\">Technical Implementation<\/h3>\n\n\n\n<p>Web Services will take care of the technical implementation of GA4.<\/p>\n\n\n\n<h3 id=\"access-reports-and-training\" class=\"wp-block-heading\">Access Reports and Training<\/h3>\n\n\n\n<p>DUC is in the process of:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Setting up automated, interactive dashboards where you can view your data<\/li>\n\n\n\n<li>Planning onboarding sessions and documentation<\/li>\n\n\n\n<li>Setting up workshops to teach people the fundamentals of GA4<\/li>\n<\/ul>\n\n\n\n<p>Please stay tuned for more information on the change over to GA4!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We use Google Analytics to track how our ÐÓ°ÉÔ­´´ websites are performing. If you have logged in to analytics recently, you may have noticed a pop-up warning. It talks about the switch to Google Analytics 4 (GA4) occurring on July 1. What is GA4? GA4 is the newest version of Google Analytics. It is a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":19293,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[117],"tags":[],"class_list":["post-19279","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-analytics"],"acf":{"cu_post_thumbnail":""},"_links":{"self":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts\/19279","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/comments?post=19279"}],"version-history":[{"count":1,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts\/19279\/revisions"}],"predecessor-version":[{"id":20600,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts\/19279\/revisions\/20600"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/media\/19293"}],"wp:attachment":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/media?parent=19279"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/categories?post=19279"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/tags?post=19279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}