{"id":17722,"date":"2022-08-18T09:25:43","date_gmt":"2022-08-18T13:25:43","guid":{"rendered":"https:\/\/carleton.ca\/webservices\/?p=17722"},"modified":"2024-06-08T21:59:26","modified_gmt":"2024-06-09T01:59:26","slug":"is-your-website-back-to-school-ready-check-out-with-these-tips","status":"publish","type":"post","link":"https:\/\/carleton.ca\/webservices\/2022\/is-your-website-back-to-school-ready-check-out-with-these-tips\/","title":{"rendered":"Is your website back-to-school ready? Check out with these tips!"},"content":{"rendered":"\n<section class=\"w-screen px-6 cu-section cu-section--white ml-offset-center md:px-8 lg:px-14\">\n    <div class=\"space-y-6 cu-max-w-child-5xl  md:space-y-10 cu-prose-first-last\">\n\n            <div class=\"cu-textmedia flex flex-col lg:flex-row mx-auto gap-6 md:gap-10 my-6 md:my-12 first:mt-0 max-w-5xl\">\n        <div class=\"justify-start cu-textmedia-content cu-prose-first-last\" style=\"flex: 0 0 100%;\">\n            <header class=\"font-light prose-xl cu-pageheader md:prose-2xl cu-component-updated cu-prose-first-last\">\n                                    <h1 class=\"cu-prose-first-last font-semibold !mt-2 mb-4 md:mb-6 relative after:absolute after:h-px after:bottom-0 after:bg-cu-red after:left-px text-3xl md:text-4xl lg:text-5xl lg:leading-[3.5rem] pb-5 after:w-10 text-cu-black-700 not-prose\">\n                        Is your website back-to-school ready? Check out with these tips!\n                    <\/h1>\n                \n                                \n                            <\/header>\n\n                    <\/div>\n\n            <\/div>\n\n    <\/div>\n<\/section>\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/back-to-school-9900000000079e3c.jpg\" alt=\"Figurines form Toy Story sadly watching their human head off to school\" class=\"wp-image-17723\" srcset=\"https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/back-to-school-9900000000079e3c.jpg 900w, https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/back-to-school-9900000000079e3c-512x288.jpg 512w, https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/back-to-school-9900000000079e3c-320x180.jpg 320w, https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/back-to-school-9900000000079e3c-768x432.jpg 768w, https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/back-to-school-9900000000079e3c-360x202.jpg 360w, https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/back-to-school-9900000000079e3c-200x112.jpg 200w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<h2 id=\"your-homepage-first-impressions-count\" class=\"wp-block-heading\">Your Homepage &#8211; First Impressions Count!<\/h2>\n\n\n\n<p>Your homepage does not have to be static. Change it up to reflect the current term and highlight important information.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"https:\/\/its.createsend1.com\/t\/t-i-abjhtd-l-j\/\" target=\"_blank\" rel=\"noopener noreferrer\">Change your banner image\u00a0<\/a>to reflect the season and the start of a new school year.\u00a0 You can also add a button to your banner to link to important information.<\/li>\n\n\n\n<li>Review your homepage text. Is it relevant and current? Can you add or change anything to help new students and visitors to your site? Find more tips on\u00a0<a href=\"https:\/\/its.createsend1.com\/t\/t-i-abjhtd-l-t\/\" target=\"_blank\" rel=\"noopener noreferrer\">writing for the web<\/a>\u00a0on our site.<\/li>\n\n\n\n<li><a href=\"https:\/\/its.createsend1.com\/t\/t-i-abjhtd-l-i\/\" target=\"_blank\" rel=\"noopener noreferrer\">Quick Links<\/a>\u00a0add a nice visual element to your homepage. Change them up regularly! Use quick links to:<\/li>\n<\/ol>\n\n\n\n<ul class=\"wp-block-list\">\n<li>link to internal pages that may be hard to find<\/li>\n\n\n\n<li>link to popular or important content<\/li>\n\n\n\n<li>create a call to action (e.g., application form)<\/li>\n\n\n\n<li>link to news posts that you would like to feature.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\"><div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button \" href=\"https:\/\/carleton.ca\/webservices\/cms-help\/basic-training\/module-5-homepage\/\">Homepage How-to&#039;s<\/a><\/div><\/div>\n\n\n<h2 id=\"navigation-organization-make-stuff-easy-to-find\" class=\"wp-block-heading\">Navigation &amp; Organization &#8211; Make stuff easy to find<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Review your menu. Is it logically organized? Is important info at the top? Are navigation items clear and descriptive? Check out our\u00a0<a href=\"https:\/\/its.createsend1.com\/t\/t-i-abjhtd-l-h\/\" target=\"_blank\" rel=\"noopener noreferrer\">tips for building effective website navigation<\/a>.<\/li>\n\n\n\n<li><a href=\"https:\/\/its.createsend1.com\/t\/t-i-abjhtd-l-k\/\" target=\"_blank\" rel=\"noopener noreferrer\">Use a table of contents (TOC)<\/a>\u00a0on your web page for better navigation, search engine optimization, and accessibility.<\/li>\n\n\n\n<li>Categories are super useful for organizing your web content. You can categorize pages, files, people, posts, and FAQs! Use categories to pull content into different areas of your site.\u00a0<a href=\"https:\/\/its.createsend1.com\/t\/t-i-abjhtd-l-u\/\" target=\"_blank\" rel=\"noopener noreferrer\">Find out how<\/a>!<\/li>\n\n\n\n<li><a href=\"https:\/\/its.createsend1.com\/t\/t-i-abjhtd-l-o\/\" target=\"_blank\" rel=\"noopener noreferrer\">A call to action (CTA)<\/a>\u00a0encourages a person to do something on your website (e.g., register for a program). It could be a link or a button. CTAs support the purpose of your web pages and help visitors know what to do.<\/li>\n<\/ol>\n\n\n\n<div>\n<div>\n<p><\/p><\/div><\/div>\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\"><div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button \" href=\"https:\/\/carleton.ca\/webservices\/cms-help\/basic-training\/module-4-organizing-your-site\/\">Get things all lined up!<\/a><\/div><\/div>\n\n\n<div>\n<div>\n<div>\n<h2>Content &#8211; Does it support your purpose &amp; audience?<\/h2>\n<ol>\n<li><a href=\"https:\/\/its.createsend1.com\/t\/t-i-abjhtd-l-n\/\" target=\"_blank\" rel=\"noopener noreferrer\">Audit your web content<\/a>. Update information, and remove old pages and posts. Look at your site from your visitor&#8217;s point of view. Is the information current and easy to find?<\/li>\n<li><a href=\"https:\/\/its.createsend1.com\/t\/t-i-abjhtd-l-p\/\" target=\"_blank\" rel=\"noopener noreferrer\">Review your analytics<\/a>. What are people viewing on your website? Are they getting to important pages? What is popular? What information can you guide people to more easily?<\/li>\n<li>Make your site current by adding news posts. They don&#8217;t have to be super long. Concise and scannable is key when&nbsp;<a href=\"https:\/\/its.createsend1.com\/t\/t-i-abjhtd-l-x\/\" target=\"_blank\" rel=\"noopener noreferrer\">writing for the web<\/a>! Write a welcome back post or create a short welcome back video.<\/li>\n<\/ol>\n<\/div>\n<\/div>\n<div>\n<div>\n<p><\/p><\/div><\/div><\/div>\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\"><div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button \" href=\"https:\/\/carleton.ca\/webworkshops\/website-review-training\/\">Review and Renew your Website<\/a><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Your Homepage &#8211; First Impressions Count! Your homepage does not have to be static. Change it up to reflect the current term and highlight important information. Navigation &amp; Organization &#8211; Make stuff easy to find Content &#8211; Does it support your purpose &amp; audience? Audit your web content. Update information, and remove old pages and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":17730,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[276],"tags":[],"class_list":["post-17722","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-and-tricks"],"acf":{"cu_post_thumbnail":""},"_links":{"self":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts\/17722","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/comments?post=17722"}],"version-history":[{"count":0,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts\/17722\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/media\/17730"}],"wp:attachment":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/media?parent=17722"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/categories?post=17722"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/tags?post=17722"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}