  {"id":13563,"date":"2019-04-09T13:31:17","date_gmt":"2019-04-09T17:31:17","guid":{"rendered":"https:\/\/carleton.ca\/webservices\/?p=13563"},"modified":"2024-06-08T22:02:30","modified_gmt":"2024-06-09T02:02:30","slug":"how-to-check-traffic-sources-on-specific-pages","status":"publish","type":"post","link":"https:\/\/carleton.ca\/webservices\/2019\/how-to-check-traffic-sources-on-specific-pages\/","title":{"rendered":"How to Check Traffic Sources on Specific Pages"},"content":{"rendered":"\n<section class=\"w-screen px-6 cu-section cu-section--white ml-offset-center md:px-8 lg:px-14\">\n    <div class=\"space-y-6 cu-max-w-child-5xl  md:space-y-10 cu-prose-first-last\">\n\n            <div class=\"cu-textmedia flex flex-col lg:flex-row mx-auto gap-6 md:gap-10 my-6 md:my-12 first:mt-0 max-w-5xl\">\n        <div class=\"justify-start cu-textmedia-content cu-prose-first-last\" style=\"flex: 0 0 100%;\">\n            <header class=\"font-light prose-xl cu-pageheader md:prose-2xl cu-component-updated cu-prose-first-last\">\n                                    <h1 class=\"cu-prose-first-last font-semibold !mt-2 mb-4 md:mb-6 relative after:absolute after:h-px after:bottom-0 after:bg-cu-red after:left-px text-3xl md:text-4xl lg:text-5xl lg:leading-[3.5rem] pb-5 after:w-10 text-cu-black-700 not-prose\">\n                        How to Check Traffic Sources on Specific Pages\n                    <\/h1>\n                \n                                \n                            <\/header>\n\n                    <\/div>\n\n            <\/div>\n\n    <\/div>\n<\/section>\n\n<p>In Google Analytics you can see how people are getting to your website by checking the Traffic Sources reports.&nbsp; These reports will tell you the medium (generally one of three &#8211; organic\/search, direct, or referral) and the source (Google, Twitter, carleton.ca, etc).<\/p>\n\n\n\n<p>Now let&#8217;s say you&#8217;ve published a post, have optimized it for search engines, and have promoted it on Facebook, Twitter, and the Intranet.&nbsp; How do you know which traffic source was most successful for that post?<\/p>\n\n\n\n<p>You use a tool called &#8216;secondary dimension&#8217;.&nbsp; This tool allows you to dig into more info &#8211; such as traffic sources &#8211; on specific pages and posts.<\/p>\n\n\n\n<h2 id=\"to-check-traffic-sources-on-specific-pages\" class=\"wp-block-heading\">To check traffic sources on specific pages:<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Log into Google Analytics.\u00a0 (Don&#8217;t know your username and password? Email its.service.desk@carleton.ca and we&#8217;ll get you set up.)<\/li>\n\n\n\n<li>Click &#8216;<strong>Behaviour -> Overview<\/strong>&#8216;.<br><br>Your top 10 pages will appear.\u00a0 If you do not see the page you want to analyze, click &#8216;view full report&#8217; on the bottom right corner.<\/li>\n\n\n\n<li>Click the page you want to analyze.<\/li>\n\n\n\n<li>Click the<strong> Secondary dimension<\/strong> drop down menu.<br><br><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-13564\" src=\"https:\/\/carleton.ca\/webservices\/wp-content\/uploads\/sites\/3\/Screen-Shot-2019-04-09-at-1.11.30-PM-400x312.png\" alt=\"&quot;&quot;\" width=\"400\" height=\"312\"><\/li>\n\n\n\n<li>Within the drop down menu, click <b>Acquisition -> Source <\/b>(or medium, depending if you want to see general or specific traffic sources).<br><br>Your list of traffic sources for that page will appear.<\/li>\n<\/ol>\n\n\n\n<p>You can then see how successful each of these traffic sources were by looking at the time spent on the page and the bounce rate.&nbsp; Did they spend enough time there to read the post?&nbsp; Did they only read that post then leave?&nbsp; If you have a high bounce rate you may want to consider adding a call to action at the bottom of the post to keep them on your website.<\/p>\n\n\n\n<h2 id=\"want-to-learn-more-about-google-analytics\" class=\"wp-block-heading\">Want to learn more about Google Analytics?<\/h2>\n\n\n\n<p>Check out some of our <a href=\"https:\/\/carleton.ca\/webservices\/category\/google-analytics\/\">past posts on using your analytics to improve your website<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In Google Analytics you can see how people are getting to your website by checking the Traffic Sources reports.&nbsp; These reports will tell you the medium (generally one of three &#8211; organic\/search, direct, or referral) and the source (Google, Twitter, carleton.ca, etc). Now let&#8217;s say you&#8217;ve published a post, have optimized it for search engines, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[117],"tags":[],"class_list":["post-13563","post","type-post","status-publish","format-standard","hentry","category-google-analytics"],"acf":{"cu_post_thumbnail":""},"_links":{"self":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts\/13563","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/comments?post=13563"}],"version-history":[{"count":0,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/posts\/13563\/revisions"}],"wp:attachment":[{"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/media?parent=13563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/categories?post=13563"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/carleton.ca\/webservices\/wp-json\/wp\/v2\/tags?post=13563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}