  {"id":1702,"date":"2025-05-15T10:35:09","date_gmt":"2025-05-15T14:35:09","guid":{"rendered":"https:\/\/carleton.ca\/challengeconference\/?post_type=cu-stories&#038;p=1702"},"modified":"2025-05-15T10:35:09","modified_gmt":"2025-05-15T14:35:09","slug":"agentic-ai-elena-fersman","status":"publish","type":"cu-stories","link":"https:\/\/carleton.ca\/challengeconference\/story\/agentic-ai-elena-fersman\/","title":{"rendered":"Ericsson Exec Envisions &#8216;Self-Driving&#8217; Autonomous Networks of AI &#8216;Friends&#8217;"},"content":{"rendered":"<p>Elena Fersman embraces a scenario that some artificial intelligence (AI) pessimists would likely describe as a nightmare: self-automated telecommunication networks created by AI systems tapping each other for ideas.<\/p>\n<p>Fersman, vice-president of Swedish-based telecom giant <a href=\"https:\/\/www.ericsson.com\/en\" rel=\"noopener\" target=\"_blank\">Ericsson<\/a> and head of the company&#8217;s Global AI Accelerator, closed this year&#8217;s Challenge Conference at 杏吧原创 University by offering glimpses of the next phase of AI&#8217;s evolution.<\/p>\n<p>Ericsson has been partnered with 杏吧原创 for more than five years, noted Rafik Goubran, vice-president (Research and International), when introducing Fersman&#8217;s closing keynote. He praised the &#8220;collaborative effort to drive innovation, train skilled workers and build more reliable, secure technology for the future of 5G wireless communications.&#8221;<\/p>\n<div id=\"attachment_1706\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-1706\" decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-1706\" src=\"https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/3c-story-3-1200x800-3.jpg\" alt=\"A woman wearing a green blazer speaks into a camera.\" width=\"1200\" height=\"800\" srcset=\"https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-3.jpg 1200w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-3-400x267.jpg 400w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-3-300x200.jpg 300w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-3-768x512.jpg 768w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-3-700x467.jpg 700w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><p id=\"caption-attachment-1706\" class=\"wp-caption-text\">Ericsson vice-president Elena Fersman, head of the company&#8217;s Global AI Accelerator, delivered the closing keynote address at this year&#8217;s 杏吧原创 Challenge Conference \u2014The AI Summit \u2013 Navigating Disruption and Transformation.<\/p><\/div>\n<p>He added that 杏吧原创 has more than 100 researchers working on AI-related projects, contributing to a record-breaking year in which the university drew $113 million in sponsored research funding.<\/p>\n<p>Fersman&#8217;s talk, <em>AI and Telecom: Evolving Architectures and Operational Integration<\/em>, focused on the integrating of AI into telecommunication networks. Fersman sees the future of this integration as having telecom networks fully self-automated through the use of AI.<\/p>\n<p>&#8220;I don&#8217;t want to have language, as we know it,&#8221; said Fersman.<\/p>\n<blockquote><p>&#8220;I want to have very efficient and real-time communication between things.&#8221;<\/p><\/blockquote>\n<p>Many people have adopted conversational chatbots into their daily lives, she noted. These AI chatbots rely on certain rules and human input to generate content, but Fersman said she&#8217;s thinking well beyond this.<\/p>\n<\/div><\/div><div class=\"u-block u-block--full\"><img width=\"1200\" height=\"800\" src=\"https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/3c-story-3-1200x800-1.jpg\" class=\"u-width-full\" alt=\"A woman delivers a presentation with PowerPoint on a stage.\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-1.jpg 1200w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-1-400x267.jpg 400w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-1-300x200.jpg 300w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-1-768x512.jpg 768w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-1-700x467.jpg 700w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div><div class=\"u-block u-block--white\"><div class=\"u-width-small\">\n<h2 style=\"text-align: center;\">The Rise of Agentic AI: Networks That Think Together<\/h2>\n<p>What she describes is agentic AI, an emerging technology in the rapidly evolving AI sphere.<\/p>\n<p>While Fersman says she hears about agentic AI &#8220;every second word&#8221; in her own community, she was pleased to hear it being mentioned by others at the 杏吧原创 conference.<\/p>\n<p>Agentic&#8217;s emergence is revolutionizing the way we apply AI, according to Fersman. Rather than relying on human input like the traditional chatbots using Large Language Models, agentic AI is able to reason and orchestrate other AI agents \u2013 creating its own workforce.<\/p>\n<blockquote><p>&#8220;When one is triggered and it doesn&#8217;t know completely how to address the task, it can trigger a friend,&#8221; explains Fersman.<\/p><\/blockquote>\n<p>&#8220;It can ask five friends. Together, they will automatically build a workflow, and they will continue addressing the whole task. One agent can have partial knowledge about solving the task, and they can talk with each other and optimize their knowledge. The master of those agents \u2014 so the oldest brains in the brain \u2014 may learn about which agent is performing better, which one is performing worse.&#8221;<\/p>\n<div id=\"attachment_1707\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-1707\" decoding=\"async\" loading=\"lazy\" src=\"https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/3c-story-3-1200x800-2.jpg\" alt=\"A man and woman laughing while having a conversation.\" width=\"1200\" height=\"800\" class=\"size-full wp-image-1707\" srcset=\"https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-2.jpg 1200w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-2-400x267.jpg 400w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-2-300x200.jpg 300w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-2-768x512.jpg 768w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-2-700x467.jpg 700w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><p id=\"caption-attachment-1707\" class=\"wp-caption-text\">Fersman speaks with 杏吧原创 University Industry and Partnership Services (IPS) director Chris Lannon<\/p><\/div>\n<p>Agentic AI can learn and adapt in real time, without human interference, she said.<\/p>\n<p>&#8220;Yes, humans in the loop, we need to allow for that, but I&#8217;m a strong believer in fully autonomous networks,&#8221; she said.<\/p>\n<blockquote><p>&#8220;It needs to be able to run completely in a self-driving mode. And in some cases, as we already discussed here, you will not be able to explain the decisions. Because it happens \u2014 either it&#8217;s a too-big search space, or it&#8217;s a too-small real-time loop.&#8221;<\/p><\/blockquote>\n<p>Automation using AI is one of the contributors to cost reductions within companies, according to Fersman.<\/p>\n<p>She gave the example of a company of 45,000 workers deploying AI. The automation of that department reduces the need to 7,000 people instead of the original 45,000. However, Fersman emphasizes that these workers are not getting fired, but are instead being reallocated to different jobs within the company, optimizing the workforce rather than decreasing it.<\/p>\n<p>The costs of developing AI software is also decreasing, she said.<\/p>\n<p>In the past, AI models have cost millions upon millions to train and implement. In December, US$24 million was spent on the OpenAI o1 model, but a few weeks later Deepseek R1 was deployed at a fraction of that expense, costing just US$880,000.<\/p>\n<p>&#8220;Within weeks from their release, the researchers at Stanford and Berkeley are coming out with models of similar precision that were trained for less than $50,&#8221; says Fersman.<\/p>\n<\/div><\/div><div class=\"u-block u-block--full\"><img width=\"1200\" height=\"800\" src=\"https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/3c-story-3-1200x800-5.jpg\" class=\"u-width-full\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-5.jpg 1200w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-5-400x267.jpg 400w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-5-300x200.jpg 300w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-5-768x512.jpg 768w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-5-700x467.jpg 700w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div><div class=\"u-block u-block--white\"><div class=\"u-width-small\">\n<h2 style=\"text-align: center;\">Efficiency, Emissions, and Ethical Tradeoffs<\/h2>\n<p>Like several speakers at this year&#8217;s Challenge Conference, Fersman acknowledged certain drawbacks of AI \u2014 for example, the high CO2 emissions caused by the huge energy appetites of ChatGPT and other generative AI models.<\/p>\n<p>Fersman said she tries to make her searches using AI worth the pricey cost of CO2 emissions, but notes that she finds herself looking at pictures of cats on occasion, too \u2014 a potentially less worthy search.<\/p>\n<p>This does not deter Fersman from her research, however, as she weighs the potential benefits of AI with its negative impacts.<\/p>\n<blockquote><p>&#8220;The important thing,&#8221; she said, &#8220;is that when you ask the question about the revenue investment of every search, are we winning something from there? Yeah, probably, in many, many cases, we will be winning something for sure. If it comes to, for example, a more reliable method that predicts any failure \u2014 and you can prevent a car crash. That&#8217;s a good case.&#8221;<\/p><\/blockquote>\n<\/div><\/div><div class=\"u-block u-block--full\"><img width=\"1200\" height=\"800\" src=\"https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/3c-story-3-1200x800-4.jpg\" class=\"u-width-full\" alt=\"A sign on a table that reads Sponsor Table Ericsson.\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-4.jpg 1200w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-4-400x267.jpg 400w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-4-300x200.jpg 300w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-4-768x512.jpg 768w, https:\/\/carleton.ca\/challengeconference\/wp-content\/uploads\/\/3c-story-3-1200x800-4-700x467.jpg 700w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div><div class=\"u-block u-block--white\"><div class=\"u-width-small\">\n<p>&#8211;<br \/>\n<a href=\"https:\/\/carleton.ca\/challengeconference\/2025-recap\/\">2025 杏吧原创 Challenge Conference Recap<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Elena Fersman embraces a scenario that some artificial intelligence (AI) pessimists would likely describe as a nightmare: self-automated telecommunication networks created by AI systems tapping each other for ideas. Fersman, vice-president of Swedish-based telecom giant Ericsson and head of the company&#8217;s Global AI Accelerator, closed this year&#8217;s Challenge Conference at 杏吧原创 University by offering glimpses [&hellip;]<\/p>\n","protected":false},"template":"","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_links_to":"","_links_to_target":""},"story-topics":[35],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AI Networks That Think: Ericsson&#039;s Elena Fersman on Agentic AI<\/title>\n<meta name=\"description\" content=\"Ericsson\u2019s Elena Fersman explores agentic AI, self-automated networks, and the ethical tradeoffs shaping the future of AI.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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