Friday, April 10, 2015
Who are you to nudge me?!?
By Kim Matheson, Department of Health Sciences, ÐÓ°ÉÔ´´ University Like many health researchers who are committed to having an impact on human behavior in order to prevent illness, I saw the ‘Nudge’ phenomena as a welcome revelation. And so when a colleague of mine presented a paper at a recent symposium, I, like many... More